Joint Venture Is Any Marketing Promotion!

January 26th, 2008 by Admin

By IE SERVE

  The term Joint Venture or JV is one that is being thrown around a lot online nowadays but having read many books written by so called Joint Venture experts it becomes obvious that most people are missing the full extent to which JV’s can be used to add profit to a business. Most of these experts will tell you that a joint venture is when one company mails an offer to their customer database promoting the product or services of another company and receives a commission for any sales that result. This form of JV is also known as a host-beneficiary offer, for more details visit to www.joint-venture-guide.com a phrase coined by Jay Abraham.

In reality Joint venture marketing can be so much more. A joint venture is any marketing promotion that involves 2 or more organisations for mutual gain. If you were to walk in to any McDonalds store today you would find multiple JV’s in action. Take a look at their kids’ meal and you will probably find a toy from a company looking to promote their toy brand or latest movie.

When you expand your thinking you instantly expand your opportunities to profit from JV’s.

Lets look at a few of the benefits you can enjoy by including joint venture marketing tactics into your marketing mix.

1. You can set up Joint Ventures to get more customers. Customers who are already presold on the benefits of your company so they only want to buy from you. When your JV partner endorses and promotes your product or for more details visit to www.jointwebventures.com service to people who know and trust their business you get instant customers who want to buy from you.

2. Joint Ventures can be used to tap in to thousands, possibly even millions of dollars of other peoples advertising capital. Your JV partner has invested a fortune into his/her business to obtain the customer following they have. When they promote your business to their database you get instant access to that valuable investment.

3. The right JV will add additional revenue streams to your business requiring no additional work or investment on your part. You can promote your joint venture partners services to your database and get paid a percentage of the sales generated. The money you earn is pure profit from day 1.

4. JV’s allow your business to leverage off the resources of other organisations.

5. JV’s let you capitalize on your businesses hidden assets.

6. Your business gains credibility in the eyes of the customer when you are associated with well respected businesses.

7. You can grow your business significantly without spending a single cent on traditional advertising.

8. You gain greater control over customers purchasing habits allowing you to control your businesses downtimes.

9. JV relationships are a great way to separate yourself from the competition and establish your business as a market leader. The most powerful leg up you can give your business is to do something totally different because when your business is unique then by definition there is no competition!

10. JV’s can be used to encourage your customers to spend more money - more often.

11. Low cost advertising. Traditional advertising can be expensive. Joint venture marketing can save you that expense by letting you promote your business for FREE.

12. Fast, effective, results driven advertising. Joint venture marketing is a direct response marketing method, which drives immediate results.

13. Wholesale Advertising. Cash is the only form of trade in traditional advertising but joint venture marketing lets you give away samples of your product or service to get new customers so your only cost is the wholesale value.

14. Increase profit by creating an ‘Incredible experience’ which drives referrals and word of mouth advertising. Giving away gifts and running generous promotions gets people talking, and recommending your business, another FREE advertising method!

15. Increase customer loyalty dramatically. Customers will generally remain loyal to businesses that treat them well and give massive value.

16. Decrease your customer acquisition cost. Joint venture marketing gets new customers to your business at a fraction of the cost you’d expect to pay in traditional advertising.

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www.joint-ventures-secret.com

www.easy-jv-manager.com

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Joint Venture: The Best kept secrets of Internet marketing Joint Partner

January 10th, 2008 by Admin

By ID SERVE

  The dictionary defines ‘Joint Venture’ as a legal entity formed between two or more parties to undertake economic activity together. The parties agree to create a new entity by both contributing equity, and they then share in the revenues, expenses, and control of the enterprise. The venture can be for one exact project only, or a continuing business relationship such as the Sony Ericsson joint venture. For more detail go to: www.joint-venture-secret.com. This is in contrast to a tactical alliance, which involves no equity stake by the participants, and is a much less rigid arrangement.”

There doesn’t have to be a high risk of collapse involved and a new entity is not necessarily formed. Individuals and companies do joint ventures all the time… out in the brick and mortar world as well as in cyberspace. As a matter of fact, it is one of the better kept secrets of Internet marketing.

The cavemen most likely figured out that buy pooling their efforts they could more easily feed and clothe themselves.

For more help visit to: www.joint-venture-guide.com. By pooling talents and resources so much more can be accomplished than any one individual or company could accomplish alone. That’s why so many individuals and companies enter into JV agreements. Joint ventures are the stuff that fortunes are made of.

One of the better known JVs of modern times is the one that Bill Gates, of Microsoft fame, entered into with IBM, the giant of the electronics industry. Bill Gates had developed DOS while IBM had market share. The rest, as they say, is history. Just think what our world would be like if that joint venture had never happened. Oh… and Bill Gates was a billionaire before he was 31.

Out in the ‘real’ brick and mortar world, joint ventures happen all the time and some of the big ones affect our pocket books and give us access to better technology as well. Many times very large and powerful international companies will join into a joint venture agreement. Mergers often require governmental approval but joint ventures do not. A JV is a simple agreement between companies (or individuals) to pool resources and talent on a single project.

For example: The Auto Alliance International (AAI) is a joint venture between Ford Motor Company and Mazda. In this Joint venture, Mazda first bought Ford’s unexploited Michigan Casting Center for the purpose of producing of 626 sedans. Then Ford bought 50% of the plant back. The Auto Alliance International Company is located in Flay Rock, Michigan and today produces the Ford Mustang and the Mazda6.

Another example of a joint venture that may in some way affect individuals is what is now known as Sony Ericsson. This is a joint venture entered into between the Japanese company, Sony and the Swedish telecommunications company, Ericsson. In any joint venture, each party brings certain compensation to the agreement. In this case Sony brought global consumer marketing expertise and Ericsson brought technology expertise in the communications field. The joint ventures’ purpose was the create of mobile phones.

As you can see, huge International companies make use of the joint venture everyday. They do it because it is just good business. They can share capital, technology, human resources, risks and rewards when they form of a new entity under shared control.

www.joint-venture-softwares.com

www.easy-jv-manager.com

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